About

I’m a Brand Mechanic.

I fix brands that are out of tune with the marketplace in order to get them fame, found and fans.  Repeatedly recognized by the industry with over 40 marketing awards including 4 Media Innovation Awards in the last five years, Gold for New Media by the Canadian Marketing Association and a Cannes Lion for New Media, I take a common sense approach to what works and use strategic acumen, business insight and creativity to build enduring brand propositions that increase conversion at each stage of consumer engagement.

“Bob has that unique talent to marshall his creative power to serve the strategic interests of a company, and even more, by playing a key role in architecturing this very same strategy…It was a privilege to work with such a great creative machine….and in fact it was not even work…sheer pleasure.” Jean-Pascal Lion, Vice-President, Marketing, Yellow Pages Group

In my work as an internet marketing consultant based in Toronto building, integrating and measuring powerful and sustainable marketing programs I use a full set of online and offline brand building tools including but not limited to:

  • Internet marketing
  • Branding Strategy
  • Social Media Marketing
  • Search Engine Marketing
  • Email marketing
  • Conversion Optimization
  • Integrated Marketing Communications
  • Digital Storytelling
  • Brand portfolio architecture

I have helped build brands such as:

Future Shop branding3M brandingAutoTrader branding

Blockbuster BrandingBritish Airways brandingYellow Pages Group branding

Canada Mortgage & Housing Corporation brand

 

 

Follow me here or on Twitter.com/bobnunn to get a steady stream of ideas to get your marketing revved up for the online era.

Speaking at conferences and workshops

Recent presentations include Podcamp, the A.D. Latornell Conservation Symposium and the League of Kickass Business People


“Bob is a strategic thinker that drives for perfection. He is also one of the best emotionnal speaker I have ever seen or heard.” Laurent Elkaim, VP Marketing at UpClick
 
“Bob’s made a big contribution to shaping what promises to be the most important communications initiative in 3M’s history.” Don Linehan, Corporate Advertising & Global Marketing Communications.

Personally, I’m into mountain sports, mountain biking and continuing my quest to travel to all of the world’s – you guessed it – mountains.

If you’ve got a business and a brand that could use some tuning up for the online era I’d love to hear about it. Let’s grab a mug and pop the hood using my multi-point inspections for internet marketing, social media marketing and email marketing. Internet Marketing Diagnostic