A New Marketing Co-Working Space
I’ve learned that it’s tough to convince someone whose job depends on not being convinced.
That’s why Brand Mechanics in partnership with Larter Advertising is creating a whole new marketing services model this month with the launch of a co-working space for York Region marketers.
Housed in the ‘Larter Building’ in historic Aurora, the introduction of this co-working space will create a brand new marketing model for a new era and we’re looking for partners to join us.
While the advertising agency model built in the last century is still financially and culturally dependent on recommending ‘big’ traditional media, this new model will offer clients a team of top specialists that work independently but share the same core values and beliefs in building businesses and brands.
This way, instead of having to recommend certain tactics to clients in order to keep the advertising holding company happy, clients get only what they need to solve their marketing problem.
Marketers who join this unique co-working space get the creative synergy of working alongside other top marketers and the business synergy that comes from networking and sharing leads and ideas.
CoWorking Office Spaces
Modeled after successful co-working idea incubators such as the Accelerator Centre in Waterloo and the MaRS centre in Toronto, co-working spaces such as this have the following benefits:
- Enjoyment of the camaraderie and social benefits of working
- Avoiding the distractions of working from home (60% report they’re more (more…)
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